Privacy Policy
Last updated:
This Privacy Policy explains how Prodigitrack LLC ("DMP", "we", "us", "our") collects and uses personal data when you visit our website at https://dmpservice.ai (the "Website") or contact us about our products.
It does not cover the DMP platform available to our customers. Personal data processed inside the platform on behalf of our customers is governed by our agreements with those customers. If you use the platform through your employer, please refer to your employer's privacy notice.
For information about cookies, please see our Cookie Policy.
1. Who we are
The controller of your personal data is:
Prodigitrack LLC,
Registered address: AZ1010, 2 Tereggi Street, Nasimi District,
Baku, Azerbaijan,
Registration number: 4701563771
Contact for privacy questions: info@dmpservice.org
We have not appointed a Data Protection Officer, as our processing does not meet the thresholds that require one under applicable law. You can contact us about privacy matters using the details above.
2. Personal data we collect
2.1 Data collected automatically when you visit the Website
When you browse the Website, we and our service providers collect:
- technical data: IP address, browser type and version, device type, operating system, language settings;
- usage data: pages visited, time spent on pages, the page that referred you to the Website, links clicked (including clicks on our "Book a demo" link), scrolling and mouse movements, approximate location derived from your IP address (country or city level).
Some of this data is collected through cookies and similar technologies. Analytics and advertising cookies are only used with your consent. See our Cookie Policy.
Our hosting provider also records standard server logs (IP address, time of request, requested page, browser information) for security and operation of the Website.
2.2 Data you give us
When you book a demo. We use Pipedrive to schedule meetings. When you book a demo, you enter your details on Pipedrive's page, and we receive: name, business email address, phone number, and the meeting time you choose.
When you email or message us. If you contact us by email or another channel, we receive your name, contact details, and whatever information you include in your message.
When we meet with you. During demos and follow-up conversations we may record notes about your company's needs and your role. We may also record demo calls. At the beginning of the meeting, we inform participants that the call will be recorded before the recording begins.
2.3 Data from other sources
We collect business contact data from LinkedIn and data enrichment/outreach tools, including LaGrowthMachine and Lusha.
2.4 Data we do not seek
The Website is intended for business users. We do not ask for special categories of personal data (such as health, religion or political opinions), and we ask you not to send such data to us.
3. Why we use your data and our legal basis
| Purpose | Data used | Legal basis (where GDPR / UK GDPR applies) |
|---|---|---|
| To operate the Website and keep it secure | Technical data, server logs | Requirements of the legislation on data protection |
| To understand how the Website is used and improve it | Usage and technical data collected by analytics cookies | Your consent |
| To arrange and hold demos, answer your questions and prepare proposals | Contact details, company details, meeting information | Steps taken at your request before entering into a contract; our legitimate interest in responding to business enquiries and legislation requirements. |
| To follow up with business contacts about our products | Contact and company details | Maintaining and developing business relationships (B2B relationship management). The data is processed according to the requirements of relevant legislation. Recipients can object to direct marketing at any time. Marketing emails are delivered with opt-out possibility (if other requirements are not maintained by legislation) |
| To measure and improve our advertising | Usage data collected by advertising cookies and pixels | Your consent |
| To comply with legal obligations and/or defend legal claims | Any relevant data | Legal obligation; our legitimate interest in protecting our rights |
We do not use your personal data for decisions based solely on automated processing that produce legal or similarly significant effects on you. Where we send you marketing emails, you can unsubscribe at any time using the link in the email or by contacting us.
4. Who we share your data with
We do not sell your personal data.
We share personal data only with service providers who help us run the Website and our business, and only as needed for the purposes above:
| Category | What they do | Example |
|---|---|---|
| Website hosting and infrastructure | Hosts the Website and stores its data | Microsoft (Microsoft Azure), UK South region |
| Email and office software | Business email and documents | Microsoft (Microsoft 365) |
| Web analytics | Measures Website usage | Google LLC / Google Ireland Ltd (Google Analytics 4, Google Tag Manager) |
| Meeting scheduling | Books demo meetings | Pipedrive |
| Video meetings | Hosts demo calls | Microsoft Teams |
| Advertising and ad measurement | Measures ad performance and shows relevant ads, only with your consent | LinkedIn (Insight Tag). |
| CRM | Stores business contacts and sales history | Pipedrive |
| Content delivery and website security | Delivers the Website and protects it from attacks | Cloudflare, Inc. |
| Session analytics | Records how visitors use pages, including clicks and scrolling | Microsoft (Microsoft Clarity) |
| Sales outreach | Sends outreach messages to business contacts on our behalf | LaGrowthMachine |
We may also disclose personal data:
- to professional advisers (lawyers, accountants, auditors) under confidentiality obligations;
- to authorities, courts or regulators where required by law;
- to a buyer or successor if our business or part of it is sold, merged or reorganised.
5. International transfers
We and our service providers operate in several countries. Your personal data may be transferred to and processed in countries outside your own, including the United Kingdom, where our website servers are located, the Republic of Azerbaijan, where our team is based, and the European Union and the United States, where some of our service providers store data.
Where the law requires it, we protect such transfers with appropriate safeguards, for example the European Commission's Standard Contractual Clauses (Commission Implementing Decision (EU) 2021/914), the UK International Data Transfer Addendum to the EU SCCs issued under section 119A of the UK Data Protection Act 2018, an adequacy decision under Article 45 GDPR / Article 17A of the UK GDPR where one applies to the destination country, the cross-border transfer conditions under Articles 22 and 23 of UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data, and the cross-border transfer conditions under Article 14 of the Law of the Republic of Azerbaijan "On Personal Data" (No. 998-IIIQ of 2010). You can ask us for more information about these safeguards using the contact details in section 1.
Where the transfer relies on your consent under Article 49(1)(a) GDPR or the equivalent provision of the UK GDPR, we will ask for that consent separately and specifically, and will tell you about the relevant risks of the transfer before you decide, rather than relying on your acceptance of this Policy as a whole.
You have the right to object to the transfer of your data on grounds relating to your particular situation where the transfer is based on our legitimate interest, and, where the transfer is based on your consent, to withdraw that consent at any time, using the contact details in section 1.
6. How long we keep your data
| Data | Retention period |
|---|---|
| Google Analytics data | 14 months. |
| Server logs | For as long as needed for the security and operation of the Website. |
| Demo bookings and business correspondence | For up to 24 months after our last contact. If you become a customer, the retention periods for customers’ contact persons apply. |
| Data of customers' contact persons | For the term of the contract and 5 years after it ends, in line with accounting and tax record retention requirements under the laws of the Republic of Azerbaijan. |
| Advertising data | As set by each advertising provider. |
When data is no longer needed, we delete or anonymise it.
7. How we protect your data
We use technical and organisational measures appropriate to the risk, including encrypted connections (HTTPS) for the Website, access controls, and limiting access to personal data to staff who need it. Our Website and related services are hosted on Microsoft Azure and protected through Cloudflare services. Connections to the Website are encrypted (HTTPS). Access to systems and production environments is controlled and limited to authorised personnel based on their responsibilities.
No method of transmission or storage is fully secure. If a data breach affects your personal data, we will notify you and the competent authorities where the law requires it.
8. Your rights
Depending on where you are, you may have the right to:
- access the personal data we hold about you;
- correct inaccurate or incomplete data;
- delete your data;
- restrict or object to our processing, including processing based on legitimate interests;
- object at any time to direct marketing;
- receive your data in a portable format;
- withdraw consent at any time, without affecting processing that took place before withdrawal (for cookies, use the "Cookie settings" link in the Website footer);
- lodge a complaint with a data protection authority.
To exercise your rights, email info@dmpservice.org. We will respond within one month. We may ask you to confirm your identity before we act on a request.
8.1 Visitors in the European Economic Area and the United Kingdom
You can complain to the data protection authority in the country where you live or work, or where an alleged breach took place. In the UK, this is the Information Commissioner's Office (ICO).
8.2 Visitors in the United Arab Emirates
If your data is processed under the UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data, you have rights including access to your data, correction of inaccurate data, erasure, and objection to certain processing, as set out in that law. The competent authority is the UAE Data Office. If you believe your rights have been breached, you may file a complaint with the UAE Data Office and, if you disagree with its decision, a grievance with its Director General within 30 days of that decision.
8.3 Visitors in the Republic of Azerbaijan
If your data is processed under the Law of the Republic of Azerbaijan 'On Personal Data' (No. 998-IIIQ of 11 May 2010), you have rights including the right to be informed, to access your data, to rectification, to erasure, to object to or opt out of processing, and not to be subject to decisions based solely on automated processing, as set out in that law. The competent authority is the Ministry of Digital Development and Transport of the Republic of Azerbaijan. If you believe your rights have been breached, you may file a complaint with that authority or with a court. Where required by law, the personal data information systems used to operate the Website are registered in the State Register of Personal Data Information Systems, and we will notify affected data subjects and the competent authority of any personal data breach as required by applicable legislation.
8.4 Other regions
If you are located in a jurisdiction other than those listed above, including the United States, the Republic of Türkiye, or the member states of the Commonwealth of Independent States, you may have rights under the data protection laws applicable in your jurisdiction. Depending on those laws, these rights may include the right to know what personal data we process about you, to access, correct or delete your data, to obtain a copy of your data, to object to or restrict certain processing, to opt out of the sale or sharing of your personal data or its use for targeted advertising, to withdraw your consent at any time, and to lodge a complaint with the competent data protection authority. We will respond to your request in accordance with, and within the time limits set by, the law applicable to you. Where local law imposes additional requirements, such as registration with a supervisory authority, local storage of personal data, or specific conditions for cross-border transfers, we comply with those requirements to the extent they apply to our processing. To exercise your rights, please contact us using the details in the Section 1 of this Policy.
9. Children
The Website is intended for business users and is not directed at children. We do not knowingly collect personal data from anyone under age 18. If you believe a child has given us personal data, please contact us and we will delete it.
10. Links to other websites
The Website contains links to third-party websites, including Pipedrive for booking demos and our social media pages. These websites have their own privacy policies, and we are not responsible for how they process your data.
11. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. The "Last updated" date at the top shows when it was last changed. If we make significant changes, we will show a notice on the Website.
12. Contact us
For any questions about this Privacy Policy or your personal data:
Prodigitrack LLC,
AZ1010, 2 Tereggi Street, Nasimi District,
Baku, Azerbaijan,